What is Design Mantrai?
Design Mantrai is a creative workspace to promote design-led innovation. The Sanskrit word mantrai is derived from the root man – “to think” and trai – “to do”.
The goal is to build design at the core of all our engagements leveraging SAP products and technologies, by promoting Workspace, Mindset, Thinking, Implementation.

Our
Vision
Incture’s vision is to enhance people’s lives with digital systems and bring a human-centered approach to solve business challenges and create measurable value. Design Mantrai, which is part of the SAP App Haus network, embodies this vision. The workspace can be leveraged by SAP, customers and the developer community to share experiences, best practices and values in design thinking and engineering.

Incture's
Design Offerings
Design is a key element of Incture’s vision to enhance people’s lives through technology. Whether it’s a unique digital solution or the optimization and extension of existing business processes, we adopt a human-centred approach to humanize the intelligent enterprise experience.
1-5 days
Design Thinking

- Business process innovation
- Business service innovation
- Business model innovation
- Technology innovation
- Emerging industries and markets
5-10 Days
Design Sprint

- Web and hybrid apps
- Native mobile apps
- Service blueprints
- Business models
- Digital experience design
2-8 weeks
Design-Led Engineering

- Iterative development with user testing
- Usability analysis
- ROI calculation
- User adoption support
Our
Approach
Apply a human centered approach to turn initial ideas to business value at scale.

Resources

“Design thinking is not a linear path. It’s a big mass of looping back to different places in the process.” –David Kelley, Founder of IDEO Design Thinking is not a…

In supermarkets across the world, vegetables and other organic produce is most often wrapped in plastic film. This is such a common occurrence that most of us rarely stop to…